2013 Holiday Syrup Packaging
by Jessica Deseo on 03/18/2014 | 2 Minute Read
Following their mandate of giving handcrafted products from local producers, Goods & Services sourced the syrup from Matthews Maple Syrup, a family-owned farm in Powassan, Ontario to produce a holiday gift for their clients. Ranging from light to medium to amber, each of the syrups was custom bottled and labeled with names that reflect an aspect of Canadiana: light like the song of a voyageur (light), smooth like the shot of a hockey player (medium), and strong like the arms of a lumberjack (amber).
Continuing the theme of Canadiana, all three syrups are nestled inside a bright red, specially designed box, with a subtle pattern of iconic images from a Canadian winter, as well as an homage to maple syrup, written in the style of Canada’s national anthem. Each bottle sits snugly inside its own slot in the custom-made box, held in place by the box’s label.
Creative Director: Carey George
Creative Director, Editorial: Sue McCluskey
Designer/Design Manager: Ryan Booth
Designer: Christian Blau
Writers: Chris Beard & Kelley Doris
Project Manager: Kori Garcia
Printer: Flash Reproductions