Enlighten Research Laboratories are the technological leader in professional teeth whitening systems, producing breakthrough ‘cosmeceutical’ dental products. Although currently only available from a dentist, they have plans to penetrate the high street.
Two Create re-branded the company to appeal to both practitioners and consumers alike. New packaging united their product offering and a bold colored logo system was introduced to aid navigation. In addition, Two Create art directed film and photo shoots, as well as setting style guides for web and other collateral.