by Jessica Deseo on 01/06/2015 | 2 Minute Read
Kefir is a very traditional drink in Lithuania. It is definitely not a drink that is considered to be "cool" to drink. Vilkyški? pienin? - a producer of fresh milk products decided to change that. So a new design and branding was created for the youth-oriented kefir - and the youngsters caught it and really liking it!