Featured image for Concept: NOBE Rebranding

Concept: NOBE Rebranding

by Elizabeth Freeman on 11/14/2014 | 2 Minute Read

Martin Lind rebrands NOBE Aloe Vera with a bright aray of colors. Currently, the company's bottle design uses hints of color as accent with the occasional blast of green, red or yellow found scaddered throughout the beverage line, making the product unappealing on the shelves.

With the redesign, there is a consitancy that strengthens the brand with clear labeling and an eye-catching numerical system. The flavor is boldly saturated allowing the consumer to successfully differenciate one bottled aloe from another. 

Editorial photograph

Before

Editorial photograph

After

Editorial photographEditorial photographEditorial photograph

Designed by Martin Lind

Country: Sweden


You may also like