Swing Microbrewery

Quebec is the francophone province of Canada. With only 400 years of history, Quebec was the first North American province to be colonized by the Europeans in the sixteenth century. The province is known for its cold climate as well as its rich culture. Today’s Quebec culture is the result of the fusion of many people; due to the abundance of colonization. Primitively, the territory was occupied by the first nations followed by the French, the English, the Irish, and later came the Portuguese, the Chinese, the Italians, the Vietnamese, etc.

Designer, Simon Langlois, took on the task to design packaging for Swing Microbrewery. “The mission of the project was to create a visual identity represent Quebec culture. The mix of people from different ethnical backgrounds make it a very rich culture. The branding of Swing microbrewery was inspired by Quebec’s cultural, historical, and natural references.”