Crazy Uncle

by Tiffanie Pfrang on 02/15/2013 | 1 Minute Read

Editorial photograph

"Why be like everybody else? This question is not only the tagline for Crazy Uncle but a total brand philosophy. With this notion in mind, TAXI came up with the name, visual language and packaging for this newly launched culinary cocktail. Inspired by ‘Dandyism’, the Crazy Uncle packaging features a packet of rimmer that also doubles as a pocket square. Each flavour has a different pattern and is a homage to all the crazy uncles out there.”

 

 

 

Designed by TAXI, CA

Editorial photograph

Editorial photograph

Editorial photograph

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