Vivienne Westwood Designed Knot - Wrap for LUSH
by Tiffanie Pfrang on 11/25/2013 | 3 Minute Read
Vivienne Westwood has designed a limited edition 100 percent organic cotton Climate Knot-Wrap this holiday season to be sold in all LUSH Fresh Handmade Cosmetic Stores worldwide, with all profits going to support the Climate Revolution.
“I always say, buy less and buy better quality, so that what you buy will last. These Climate Revolution Knot-Wraps can replace wrapping paper and will last a lifetime. More importantly, when you buy them you join an uprising: the Climate Revolution that we need if we are to have a future that we can survive and thrive in,”
- Vivienne Westwood in regards to her collaboration with LUSH.
Inspired by the Japanese art of ‘furoshiki,’ a knot-wrap can be used as a stylish alternative to gift wrap, worn as a headscarf or neckerchief or framed as a piece of art. The Knot-Wraps are available in camel or light pink and are printed with two Climate Revolution images designed by Vivienne Westwood. The black-eyed unsmiling face - the Face of War – is Westwood’s symbol for the fight against climate change and environmental degradation. They are printed on fine organic cotton and woven by a British-based artisan (one of the last in the UK).
Since 2005, LUSH Cosmetics has sold pieces of vintage fabric and material created from waste plastic. This Knot-Wrap designed by Vivienne Westwood is one of the many ways you can help reduce the extra million tons of waste that’s generated between Thanksgiving and New Year’s (Clean Air Org). After unwrapping a gift the recipient passes this precious fabric on: to wrap another present, to wrap themselves in or – in the Japanese tradition – handing the Knot-Wrap back to the giver to be used again.
“Christmas is about giving, not about wrapping, packaging and waste. We’re delighted that Vivienne has designed this Climate Revolution Knot-Wrap for us. We’ve been encouraging our customers to use fabric as packaging for years – half of our products don’t even need packaging as they come ‘naked’. So this is an exciting collaboration – two iconic British brands coming together at Christmas, and asking the high street to consider their waste,”
Mo Constantine OBE, co-founder of LUSH Cosmetics.
Starting on November 18, 15,000 Vivienne Westwood-designed Climate Revolution Knot-Wraps will be on sale exclusively in 891 LUSH shops across 51 countries and online at www.lushusa.com.
Retailing for $25.95, all profits will continue to raise awareness for the Climate Revolution and the many charities that work towards this cause.
Designed by Vivienne Westwood