Tesco Tortilla Chips

by Tiffanie Pfrang on 11/18/2013 | 1 Minute Read

Editorial photograph

"Buddy has created the new packaging for Tesco Tortillas and Dips range. Buddy were briefed to create a range with a less mainstream feel and a more natural, adult personality.

The concept was inspired by hand-painted graphics and sign writing found on rustic broken-rendered walls in Mexico, using bright colours to reflect the flavour variants. With the re-design Tesco have launched a premium range of Mexican flavours with a twist which Buddy have distinguished by using a consistent darker 'holding-device' and an additional accent colour for each to pick out the flavor."

 

 

Designed by Buddy

 

Editorial photograph

Editorial photograph

Editorial photograph

 

Editorial photograph

Share

Facebook Twitter Email

You may also like