by Tiffanie Pfrang on 10/09/2013 | 1 Minute Read
GJ Packaging's goal for Siberian Wolf was to create a modern, cosmopolitan brand that would appeal to a young vodka consumer and express a siberian feeling. With a color blocking technique, in one color you can see the western part of Russia and in other color you can see the siberian part. The wolf is present on the top of the map.
The slogan "Wolves don't wear collars" represents freedom to the young customer. The shape of the bottle is elegant but modern in style. The entire design aims to express the feeling of modern Russia.
The range is composed of a premium edition (white), a super premium edition (black) and a limited edition (gold). An innovative brand design and packaging for a challenging brand.
Designed by GJ Packaging, Lisbon, Portugal