Johnnie Walker Blue Label ‘Cityscape Series’

by Diane Lindquist on 10/14/2013 | 2 Minute Read

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Diageo Global Travel’s latest work for a limited edition of the Johnnie Walker Blue Label ‘Cityscape Series’ has just been launched. Aimed at the travelling whisky collector, this unique collection was designed by Innovation Kitchen and commissioned illustrator Michael Ng. Featuring gold-etched illustrations, the bottle designs were inspired by the skylines of the world’s most famous cities including New York, San Francisco, Los Angeles, Mumbai, Singapore and Hong Kong amongst others.

“The level of craft that goes into the illustrations was key in reflecting the premium quality, spirit and exclusivity of Blue Label. Part of the challenge was working with fine details on a limited label space; we extracted only the most iconic elements of each city to be arranged in a way that captured the true essence of each city. The result is a range of delightful keepsakes which serve as a beautiful reminder of your travels.”

- Lewis Owen, Design Director, Innovation Kitchen  

The bespoke ‘Cityscape Collection’ is individually numbered and available in limited quantity only in the cities that inspired them.



 Designed by Innovation Kitchen, Singapore

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