Lachmi

Packaging for a premium cookie company and bakery inspired by pastry boutiques in Paris.

"The concept that led us in all the creation stages of this brand was the possibility of inviting the clients to the interior of the bakery, thus exposing them, in a documentary level to all the stages of preparing and baking pastries.

The inspiration for using bold colors came from small and stylish pastry boutiques in Paris, which along with the warm and luxurious brown created a new and sophisticated contrast on this packaging series."

Branding and design: Assaf Cohen and Ernesto Bijovsky, Blend it Design