Concept Before & After: The Bakewell Soap Company

by Gina Angie on 08/14/2012 | 2 Minute Read

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New branding and packaging for a line of natural handmade soaps.

"It's a concept redesign of the soap packaging for The Bakewell Soap Company who produce, amongst other things, beautifully coloured blocks of handmade soap specially blended for different skin types. Sadly the existing packaging doesn't live up to the quality of the product with a poor design and cheap printing.

The DZINE MAFIA packaging has brightened the pack giving a more solid brand feel, including a new simpler, more classic logo working alongside a slab-serif font in a handprinted finish. Bespoke illustrations sit top and bottom to help differentiate each variety, resulting in a gift or luxury treat with a more artisan and individual feel.

 

Designed by DZINE MAFIA.

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