Learn How To Build Your Own Brand.
by First name Last name on 05/23/2012 | 1 Minute Read
Hatch design, co-founded by Joel Templin and Katie Jain, is a branding design firm that has created brand identity, packaging, advertising, promotional and interactive design for a range if companies, including Apple, Benefit Cosmetics, Coca-Cola and more. But Hatch was also formed to be an incubator of ideas, with the goal of "hatching" its own brands. To that end, Hatch released JAQK Cellars, a premium wine brand dedicated to poker play, in 2008.
Those side projects, including JAKQ Cellars, are the focus of their session, Hatchlings: The Power of Developing Your Own Brands. They’ll explain why the best brands are honest, hands-on and human, and show you how they develop those types of offshoots in the idea incubator that is Hatch.
In this session, Joel and Katie will talk about the trials and tribulations of their foray into the world of entrepreneurship. You'll learn that if you put your money where your mouth is, you can build your own brand based on a strong design story, then what you learn not only becomes a case study for the power of design, but will influence your client work as well.
Register now and use promo code DPDC12 to get a $100 discount off the individual full-conference rate.
*Valid for full individual Conference registration only. Code cannot be applied to The BIG Ticket registration or used in combination with any other offers, including student and group rates.