This is a packaging Redesign From The Big Rock Chophouse in Birmingham MI.
The Beer is called “Norm’s Raggedy Ass Ale” . It is a full bodied ale brewed with a variety of American hops to balance out the malt and alcohol. At 80 International Bittering Units, it’s not for the wimpy palate. Most hop-heads will like this beer for their RDA of hops. This ale is best served with spicy dishes and goes great with a cigar.
Designed by Drew Ellis, a graphic design student from Virginia Tech.
