Featured image for Student Spotlight: Katy Verbrugge

Student Spotlight: Katy Verbrugge

by Gina Angie on 02/02/2012 | 2 Minute Read

Editorial photograph"This shoe box design was created for Jeffrey Campbell Shoes. I selected Jeffrey Campbell because I love the unique, creative, bold colors, styles and design. The brand is all about a tremendous love for shoes by those with a creative sense of style. I wanted to show off their unique, artistic style by creating watercolor and hand-drawn illustrations. This is a box that would be in a boutique for when you want to give (or receive) Jeffrey Campbell shoes as a gift! I designed it this way because shoes are a gift that you buy yourself and it should feel like opening a present. I also added a scratch-off element under the lid to provide an interactive experience. When you scratch it off, it reveals a fun quote about shoes. I utilized the Jeffrey Campbell signature in combination with my illustration work to create a bright, memorable, and iconic box design."

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