Lunar New Year Gift Box

“Created for Jiu Zhen Nan (est. 1890), one of the oldest and most beloved traditional pastry brand in Taiwan as a lunar new year gift box. Inspired by candy trays found in almost all Chinese homes, which holds an assortment of candies and cookies for visiting family and friends. We wanted to create an unique “opening” experience, where the user sees a wonderful world of treats revealed upon opening, and also make the process as “ready to eat” as possible.