Student Spotlight: The Bitter Chocolatier

Poking fun at himself, The Bitter Chocolatier tells his tales of misfortune throughout his life through the different flavours.

The brand has an edge. The elegant look contrasts sharply with its ironic humour. The product differentiates itself from other brands while entertaining the consumer.

Thank you to Miguel Molina a recent graduate of the IDEA program at Capilano University in Vancouver BC for submitting this to us.