Student Spotlight: Chatterbox Cereal
by Tiffanie Pfrang on 05/10/2011 | 1 Minute Read
A retro inspired cereal box design from Tara Baker from Auburn University. Check it out!
"My class was required to develop an identity and subsequent packaging for a company of our personal invention. I created Chatterbox, a company that manufactures breakfast cereal for young children. Each box contains an individual serving of cereal bits in the shape of letters, numbers or shapes. Each learning theme is distinguished by a unique flavor, pattern, and supporting color palette. The brand itself references traditional retro design with a modern twist. I was greatly inspired by the cut paper illustrations of Saul Bass. The unique size, shape and nostalgic aesthetic of these packages stands out on the shelves and is appealing to both children and parents."
Designed by Tara Baker