Doritos The End

by First name Last name on 03/09/2011 | 1 Minute Read

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"For the third year in a row, Shikatani Lacroix has created an intriguing and captivating package design for Frito Lay Canada’s Doritos®, designing the distinctive black and white bags, Flavour A and Flavour B, for the latest Doritos® campaign, The End. Following the tremendous success of its last two campaigns, Doritos® again asked Shikatani Lacroix to develop an eye-catching package design to entice consumers to participate in its latest contest. The bags have piqued consumers’ curiosity with a unique design that is both bold and dynamic yet clean and simple. They clearly stand out on shelves and will be a key driver in the success of this campaign."

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