“A Bio-tech authority approached Purpose-Built with the challenge of building a turn-key cosmesceutial brand using his proprietary ingredient. Purpose-Built came on board to turn this idea into reality. Liftlab was truly a concept to launch project, Purpose-Built created a line-up of 4 age-defying formulas and the tools needed for market introduction: corporate identity, brand and product naming, copy development, brochure design, formulation development, package design and interactive design.”
Designed by Purpose Built
