Concept Packaging: Good Tea

by Gina Angie on 11/22/2011 | 2 Minute Read

Editorial photograph"Brief: Design a range of tea packaging

The target market is the health-conscious, predominantly female consumer, aged 25+, who usually drinks tea and fruit or herbal infusions.  It should also appeal to potential new consumers who are looking for a healthy alternative to coffee and other hot beverages.  This product should help the consumer feel good about making an effort to maintain a healthy lifestyle and should also appeal to individuals who prioritise spending to ensure personal fitness and well-being.

Designed by Gary Kwok a self-teaching graphic designer

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