by Gina Angie on 10/24/2011 | 2 Minute Read
"The fast-food king sought to universally expand its appeal across various international markets by minimizing the use of copy and adding more emphasis to their products. The result was a bold, illustrative approach at showcasing some of their more popular menu items."
Designed by David Iglesias
Agency: Crispin Porter + Bogusky
Creative Director: James Dawson-Hollis
Art Director: Mike del Marmol