Mammoth Supply Co.

by First name Last name on 01/06/2011 | 1 Minute Read

Editorial photograph

 

"We developed the Mammoth Supply Company concept in tandem with Fonterra's team to be a dairy brand specifically for men."

 

YOGHURT: Our idea was driven by the insight that men like yoghurt, but its not currently meeting their needs on a functional or emotional level.ICED COFFEE: Builds off the campaign idea established for yoghurt.ICE-CREAM: Positions the product as ice-cream for men.

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