Found Organic

by First name Last name on 04/04/2010 | 1 Minute Read

Editorial photograph Editorial photograph 

Recently launched in Australia: Found Organic juice. Similar to some other recent packaging, their bottles have labels that coil around in a helix. (See: 12 Inches and Director’s Cut)

According to Found Organic’s co-founder, Mark de Luca, the concept in their case is that “Found has nothing to hide, there is no ‘back or front’ so from any angle the logo and all info can be seen.”

via boxvox

You may also like