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Molson M

by First name Last name on 01/30/2010 | 1 Minute Read

Editorial photograph

"Micro Revolution:  Brand Identity and Package Design by Spring Design Partners We broke convention to visually define the new microcarbonated™ Lager category through the launch of Molson M.

The iconic Molson M mark simply and eloquently expresses the link between the brand and the product proposition, while a distinctive color palette cues both technology and innovation to break through at retail. 

Intriguing and inviting, Molson M celebrates a new chapter in the Molson legacy of brewing innovation."

One more after the jump.

 

 

Editorial photograph

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