Jeni's Splendid Ice Creams

by Natasha Chetiyawardana on 12/01/2009 | 1 Minute Read

Editorial photograph

There's something warm, friendly and homey about the branding and packaging of Jeni's Ice Creams by Elementville. The simple, handwritten logo using the apostrophe as the dot of the 'i', and the simple, bold colours make the product feel authentic and tasty to me, and it reinforces the concept of "handmade in our kitchen." 

Editorial photograph

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