Meet 5 Gum, from Wrigley. I saw this at Target yesterday with all the other packs of gum in the checkout lane and it really stood out. It just looked so different yet appealing that I didn’t really look anything else next to it. I think the design is sophisticated and “cool”. After doing a little research online I found out that this is marketed towards teens. Do you think it hits the teen market or something a little older?
