Spanish design agency Lavernia & Cienfuegos produced poised and dramatic identity and packaging design for gourmet food and wine brand Vegamar Seleccion. Inspired by wine as a representation of time, the brand built its identity on images of its product at different stages of production.
“On the one hand, grapes grow and mature slowly. On the other hand, months of winemaking through a delicate craft create a rather unpredictable process. Combining the vine leaf with the passing of time is the idea for the Vegamar Selección identity, which is a specific store designed for tasting and buying select wine, cava, olive oil and other Vegamar products.”